CounterPath

World’s Number 1 Softphone Brand – Connects to any PABX solution

Bria Stretto overlays on top of any VoIP PABX solution, providing an easy to deploy, cloud-managed Unified Communication (UC) solution that can be easily scaled from one to thousands of seats.

Bria Stretto is CounterPath’s off-the-shelf softphone solution for any size business, to complement their existing VoIP service. It combines CounterPath’s award-winning Bria softphones for Windows, Mac, iOS and Android platforms with CounterPath’s cloud-based Stretto platform, offering services such as centralized provisioning, push notifications and advanced analytics. All of these features help increase employee productivity and responsiveness, just by transforming each employee’s desktop, tablet and smartphone devices into an enterprise-grade softphone associated with their business number.

Soft Solutions is the only authorised Distributor of CounterPath products in the APAC region and we are 100% channel focused.

Immediate Value to Resellers

Natural upsell on top of existing VoIP services

With Bria Stretto, customers can easily add video, messaging, presence and screen-sharing on top of their VoIP solution.

Recurring revenue stream with up to 25% margin

The pricing is based on a SaaS model, providing resellers with dependable recurring revenues.

Brand recognition from the world’s #1 softphone

Based on CounterPath’s best-in-class Bria softphones, Bria Stretto runs the latest software, maintained and supported.

Great news is that along with the Annual Subscription, you can offer the Bria Stretto licenses on Monthly Pay as You Go too! The subscription model aligns with the Software as a Service (SaaS) model, which includes the software licences, access to support services and new versions of the software as they are released. Monthly Pay as You Go is highly beneficial for the resellers already charging their clients for VoIP services on a monthly per-user basis, this will allow them to add Bria Stretto as an add-on service and adding a new revenue stream whilst adding value.

Bria Stretto Value Proposition

Bria Stretto is suitable to use for businesses of any size and has already been deployed by multiple of the world’s largest & security focussed enterprises. It enables employees to be reached at any time, on any device, over any network, all while still using their business phone number! In a way it puts “PBX in your pocket”, and that results in significant productivity savings, as well as improved responsiveness. Counterpath can both work with or replace existing “hard” phones, giving the end user the customisation capabilities they need.

Bria Stretto Solutions combine Bria softphone applications for desktop and mobile with CounterPath’s cloud-hosted Stretto Platform for provisioning, management and reporting. All Bria Stretto softphones are centrally managed by Channel partners or IT administrators on the Stretto Platform, so the end user is not involved with the complications of configuring the softphone application. The licensing options include Monthly or Yearly subscriptions, this provides Channel Partners with a recurring revenue stream and aligns with the in-demand SaaS model used by the broader software industry.

Bria Stretto Features

  • HD Voice
  • Instant Messaging
  • Corporate Roster
  • Screen sharing
  • Collaboration
  • HD Video (up to 1080p)
  • Presence
  • Single Sign-On
  • Microsoft Office integration
  • Salesforce integration

Licensing Options

Per Device licensing model:

Per Desktop: Licensed per physical device for the Windows and/or Mac platforms only, with Centralised Stretto Provisioning.

Per Mobile: Licensed per physical device for Android and iOS platforms only, with Centralised Stretto Provisioning.

 

 

Per User licensing model:

Basic Bundle: Entitles each user to run CounterPath’s Bria Stretto softphones on up to 4 active devices (Windows, Mac, Android, iOS), with Centralised Stretto Provisioning

Business Bundle: (Recommended) Up to 4 active devices (same as Basic Bundle). In addition to the Centralized Provisioning, it includes a corporate roster with Instant Messaging & Presence, Screen Sharing (up to 100 participants, with no downloads required) and advanced administrative tools such as User Experience Metrics (UEM) and Help Desk Assistant. UEM provides the admin with detailed analytics info, including stats on call quality, feature usage and device type. Help Desk Assistant (mobiles) enables IT team to remotely troubleshoot the user’s softphone.

Bria for Salesforce Bundle: Includes all the features available in the Business Bundle, as well as seamless integration into the Salesforce browser window. In addition to click to dial and call records, Bria for Salesforce provides detailed management reports for each salesperson/ user.

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